Just the thought of launching a new course makes many of the new tutors nervous. Handling the learners, answering their doubts and at the same time working on a new study content is too much to ask for at times. But that doesn’t mean that you should ignore the best practice of offering new course materials to your learners, every now and then. And one thing that continuously pops in your head is how to launch a course under 1 weeks.
We’d been in the LMS business for almost 3 years now. And in our experience, the worrying and fretting that goes into each new course launch consumes more energy than actually creating the course! And it was this stress that made the tutors nervous.
There’s the fear that the course won’t be well received. Then, you get behind on your timeline (because of the fear, and because you’ve underestimated how much you have to do). Then, perfectionism kicks in and right at the 90 yard line, you stop making any progress and start to wonder if you should just quit the project all together.
But sometimes you have to stop worrying, and lock eye with the crippling self doubt and say that you are not afraid anymore.
After all, the essential activity of creating an online course is converting the awesome KNOWLEDGE you have in your head into ACTION in order to create content your customers can consume. And at the end of the day, this is simple and straightforward if you have the right productivity principles in place.
How To Launch A Course Under 1 Week
Here’s the 3 major productivity principles you can implement in your course creation process to see a significant change and also get the job done a lot more quickly.
1. Be Extremely Prepared Before Starting Your Course
The more time you spend planning out your course, the easier the execution will be. You need to outline the course content before hand and ask yourselves “what will our learners need to know next?” and “what materials will we need to provide to teach this concept?” We planned for the best case, worst case, and expected case for the pre-sell and for each week of the learner experience.
“In preparing for battle, I have always found that plans are useless, but PLANNING is indispensable.”
– Dwight D Eisenhower
2. Create A Standardised System For Creating, Filming, And Publishing Content
After planning out your course and sales process to the hilt, you need to create a streamlined process for execution of the same. There are many steps to transferring knowledge from your brain to beautiful course content, and often you might end up getting bogged down in parts of that process. Without a process that tells you exactly what to do, when to do it, and how long to spend on it, timelines get drawn out further and further.
Once you write down your ideal process (this should look like a flowchart), it’s time to start executing. As you start work, remember that PROGRESS creates instant motivation. It doesn’t need to be massive progress – it just needs to be some progress, each and every day.
“A popular idea in Silicon Valley is, “Done is better than perfect.”
– Greg McKeown, author of Essentialism
3. Eliminate The Superfluous, Constantly
Course creation can easily fall prey to Murphy’s law.Just when you think you’re close to being done, another problem or element presents itself. This is to be expected, and makes this last principle critical to your success.
Instead of trying to download every stitch of knowledge in your brain, you need to focus on developing content for what your learners absolutely needed to know. This is for your benefit as much as theirs. They benefit because they aren’t being fed superfluous information. You benefit because you can leave out pieces of our knowledge and therefore save time creating the course.
“What’s the one thing I can do, such that everything else becomes easier or unnecessary?”
– Jay Papasan and Gary Keller, The ONE Thing
Learnyst As Your Wingman in Course Creation
Now that you’ve read how fun and easy it can be to get a course off the ground, you definitely need to give your ideas, wing. And Learnyst can be the best wingman you can ever dream of. Learnyst has all the feature pre-loaded to help you sell your course contents online, once you are done creating them. You can check out the features by clicking here. Also we understand that there might be some unforeseen situations where you have to halt your course creation but that doesn’t mean that you have to halt your marketing plans as well. Here is how you can use Learnyst to market your course during the course creation phase,
- Content Dripping: Are you partially ready with your course content? You can use content dripping to release your course contents over a longer period of time, instead of making them available to learners right away. So that you can offer your learners the option to purchase a course and start studying the existing modules and lessons. And at the same time you can start working on the upcoming modules and lessons.
- Course/Mock Test Coming Soon: But what if you are yet to start with the content creation? Well, we got your back there as well. You can mark a course or mock test as coming soon and it will appear on your website landing page for your learners to purchase.
So as you can see with Learnyst, the delay in your content creation is never going to be a halting factor for your course marketing. Because we understand you and your hard work as an independent tutor.
Comments thoughts and ideas down below that how you have launched your course.